JBL: MS BANKS THE ORANGE BOX

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 JBL assigned us on consultancy to procure an elite, UK music artist in support of their video content series ‘THE ORANGE BOX’, which aimed to amplify the pro-sounds of the city and showcase their core brand values through a seamless fusion of authentic conversation and the freshest sounds on the scene.

THE ORANGE BOX includes exclusive live performances, complete with an up close & personal podcast series. From the latest talent to insightful conversations around the power of music and the city We facilitated for UK rap sensation Ms Banks to feature as a guest on the first episode of THE ORANGE BOX series, in which she sat down with the panel for an in-depth interview surrounding her music journey. She also gave a live performance of her ground-breaking single “Snack”, which accumulated 7.9M views on YouTube. 

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THE ORANGE BOX content was posted across Ms Banks social channels, including a permanent feed post on her Instagram profile clocking over 100k views and 60k views on JBL YouTube Channel respectively.

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